AI consulting + agentic platform for agencies

The best agencies will be built around humans.

Loop helps marketing agencies put AI to work on the operational core — through hands-on consulting and Signal78, our agentic platform — so your people stay focused on the relationships, judgment, and creativity that drive growth.

The problem

Agency profitability is eroding. Disconnected AI isn't helping.

"I feel like I'm walking a tightrope. A single bad quarter doesn't just hurt performance — it can put us out of business." — Agency CEO

The response has been to layer on disconnected tools: a subscription here, an AI pilot there, a few people building their own workflows in isolation. The spending goes up. The margins don't.

Independent agency margins
Average operating margin, past decade
22% 15% 7% 0 22% ~9% 2016 2026

We work with marketing agencies from 20 to 500 people who are serious about making AI a strategic advantage — not just a collection of disconnected tools.

Colleagues in front of a teal succulent mural
Human-first

AI is only as smart as how it's built around your people.

Disconnected AI fails because it's bolted onto an agency instead of built around the humans running it. Adoption stalls when AI happens to your team — and compounds when they shape it. Any real fix starts there.

  • Consulting that starts by listening: pre-surveys, collaborative problem-solving, governance decided together
  • Your team helps evaluate and choose the tech they'll use every day
  • A platform that's human-by-design — Signal78 runs the systematic work and signals your people when their judgment is needed
  • Success measured in quality of work — not just margins and time saved
Working with Loop

Your partner for AI transformation.

Consulting to build it. Signal78 to run it.

Consulting & pilots

We get your agency AI-ready

Hands-on guidance that turns scattered experimentation into a connected, governed, measurable AI strategy — with results before the quarter ends.

  • AI adoption assessment, governance, and 12-month roadmap
  • A focused pilot on one high-impact workflow
  • Team enablement so adoption is cohesive, not fragmented
The platform

Signal78 runs the operational core

An agentic operating system for agencies — best practices built in, trained on your institutional knowledge, getting more autonomous over time.

  • Runs the systematic work: proposals, reports, briefs, QBRs
  • Signals your team only at the moments that need them
  • Every client relationship as persistent, searchable memory
Meet Signal78

It runs the systematic work. It signals humans when it matters.

Signal78 is Loop's agentic operating system for agencies — built on best practices from day one, trained on your agency's knowledge and context, and designed to get more autonomous over time.

Signal78 on desktop and laptop
Let's talk

Ready to stop experimenting and start building?

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