Loop Insights

In the Loop: Week of 2/7/25

A quick summary of the week's top AI news. Sop Chasing the Cheese! There will continue to be new AI models every day, but that doesn't mean we have to invest time, energy and money into every one....

Stop Chasing the Cheese: How to Avoid AI Overwhelm

Every day (literally) there’s a new AI model announced. Some are big deals (DeepSeek anyone?) while others are blips. But the pace of new releases, each showcasing eye-popping new capabilities of...

In the Loop: Week of 1/31/25

A quick summary of the week's top AI news. AI's White (OK, Blue) Whale DeepSeek took the world by storm this week, raising questions about AI model training costs, AI consumer product pricing,...

DeepSeek: Why it’s Wreaking Havoc

The lead story last night on the CBS Evening News – and everywhere else for that matter – was about DeepSeek, the new Chinese Large Language Model (LLM) that performs as well (or better) than most...

2025 AI-Related Conferences to Have on Your Radar

Date Conference Location Primary Vertical Price Notes Feb. 5 The Higher Ed Marketer AI Summit Virtual Higher Ed $199 Focused on applications of AI in higher ed. Feb. 16-19 Vive Nashville Healthcare...

CLM vs. LLM: To Build a Walled Garden or Not?

Using Google Deep Research to Help Me Understand the Pros and Cons of Custom Language Models AI-Created TL;DR Version of the Post Most marketing teams are using AI tools, but leaders often don't know...

One Small Step: Getting Started with AI Doesn't Have to Be a Big Deal

AI Adoption Lessons from My Client Work: Start Small and Build In recent months, I’ve worked with three very different clients on AI adoption projects: a large education and training company, a...

Multimodal Magic

A couple weeks ago, I was flying to St. Louis for a three-day client workshop and, like I often do, got to wondering what I was flying over. I've always had to guess, but on this trip, I decided to...

ChatGPT's Canvas: A Healthcare Marketing Use Case

Last week I tried NotebookLM for the first time and was blown away by its ability to summarize two of my blog posts into a pretty listenable podcast put on by two AI-driven "hosts". This week I'm...

Marketing AI Week in Review 10/4/24

Every week, I summarize the week's top AI news, with an emphasis on higher education and healthcare marketing. Google's NotebookLM is Eye-Popping 👀 Earlier this week I tried out NotebookLM, an...
Prev 2 3 4 5 6 Next