---
title: Loop Insights | AI Strategy (3)
description: AI Strategy | Articles and updates about marketing AI for higher education and healthcare (3)
---

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### AI Insights

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### It's Time to Rethink Your Agency

 How Loop's AI transformation process helps agency leaders put people – and value – first “I need your help creating the agency that will replace my current agency because AI is going to shut it...

[read more](https://loopagency.ai/insights/ai-is-reshaping-agencies-will-yours-evolve-or-erode)

07/18/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Why Meta’s AI Power Grab Should Worry You

 Mark Zuckerberg has spent the last 20 years subverting Spider-Man’s most famous line. “With great power comes great irresponsibility” might as well be the motto of the man who founded Facebook in a...

[read more](https://loopagency.ai/insights/why-metas-ai-power-grab-should-worry-you)

06/30/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Human vs Machine: Mirren Live and the Evolving Role of Agencies

 This week’s Mirren Live conference was a bit of a watershed moment for me. I was a Mirren client in the past, attended the conference, and benefited from their training, education and guidance...

[read more](https://loopagency.ai/insights/human-vs-machine-mirren-live-and-the-evolving-role-of-agencies)

05/09/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Stop Chasing the Cheese: How to Avoid AI Overwhelm

 Every day (literally) there’s a new AI model announced. Some are big deals (DeepSeek anyone?) while others are blips. But the pace of new releases, each showcasing eye-popping new capabilities of...

[read more](https://loopagency.ai/insights/stop-chasing-the-cheese-how-to-avoid-ai-paralysis)

02/04/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### DeepSeek: Why it’s Wreaking Havoc

 The lead story last night on the CBS Evening News – and everywhere else for that matter – was about DeepSeek, the new Chinese Large Language Model (LLM) that performs as well (or better) than most...

[read more](https://loopagency.ai/insights/deepseek-why-its-wreaking-havoc)

01/28/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### CLM vs. LLM: To Build a Walled Garden or Not?

 Using Google Deep Research to Help Me Understand the Pros and Cons of Custom Language Models AI-Created TL;DR Version of the Post Most marketing teams are using AI tools, but leaders often don't know...

[read more](https://loopagency.ai/insights/clms-vs.-off-the-shelf-llms)

01/15/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### One Small Step: Getting Started with AI Doesn't Have to Be a Big Deal

 AI Adoption Lessons from My Client Work: Start Small and Build In recent months, I’ve worked with three very different clients on AI adoption projects: a large education and training company, a...

[read more](https://loopagency.ai/insights/one-small-step-getting-started-with-ai)

01/14/2025

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Multimodal Magic

 A couple weeks ago, I was flying to St. Louis for a three-day client workshop and, like I often do, got to wondering what I was flying over. I've always had to guess, but on this trip, I decided to...

[read more](https://loopagency.ai/insights/multimodal-magic)

12/13/2024

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Empower Your Team with AI—No Expertise Required, Just Leadership

 In the last several months, I’ve spoken with several Chief Marketing and Communications Officers in higher education and healthcare about AI adoption. When I ask how knowledgeable their teams are on...

[read more](https://loopagency.ai/insights/empower-your-team-with-ai)

10/03/2024

[AI Strategy](https://loopagency.ai/insights/tag/ai-strategy)

### Beyond Shiny Object Syndrome: Integrating AI Into Your Existing Marketing Strategy

 From content creation tools to predictive analytics, marketers are constantly bombarded with the promise that AI will revolutionize their efforts. But for many, it feels like a “shiny...

[read more](https://loopagency.ai/insights/beyond-shiny-object-syndrome-how-to-integrate-ai-into-your-existing-marketing-strategy)

09/25/2024

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