A quick summary of the week's top AI news. A Step-by-Step Guide to Piloting AI for Content Marketing It's easy to get lost in all the AI noise, but there are real and practical ways to start using it...
A quick summary of the week's top AI news. Sop Chasing the Cheese! There will continue to be new AI models every day, but that doesn't mean we have to invest time, energy and money into every one....
A quick summary of the week's top AI news. AI's White (OK, Blue) Whale DeepSeek took the world by storm this week, raising questions about AI model training costs, AI consumer product pricing,...
Date Conference Location Primary Vertical Price Notes Feb. 5 The Higher Ed Marketer AI Summit Virtual Higher Ed $199 Focused on applications of AI in higher ed. Feb. 16-19 Vive Nashville Healthcare...
Using Google Deep Research to Help Me Understand the Pros and Cons of Custom Language Models AI-Created TL;DR Version of the Post Most marketing teams are using AI tools, but leaders often don't know...
One Small Step: Getting Started with AI Doesn't Have to Be a Big Deal
AI Adoption Lessons from My Client Work: Start Small and Build In recent months, I’ve worked with three very different clients on AI adoption projects: a large education and training company, a...
Every week, I summarize the week's top AI news, with an emphasis on higher education and healthcare marketing. Google's NotebookLM is Eye-Popping 👀 Earlier this week I tried out NotebookLM, an...
At this point, we've all had those "oh wow" moments with AI technologies. Using ChatGPT for the first time and seeing a friend demo Heygen stand out for me. Now I can add another to the list: I just...
Every week, I summarize the week's top AI news, with an emphasis on higher education and healthcare marketing. Sam Altman's Rose-Colored Glasses Sam Altman of OpenAI this week released a post called...
Every week, I'll summarize the week's top AI news, with an emphasis on higher education and healthcare marketing. In my latest post for Inside Higher Ed, I suggest that lack of expertise in AI isn't...
