Loop Insights

In the Loop: Week Ending 4/26/26

Last week in AI: Mythos Breach, Big Tech Layoffs, AI Doomscrolls for You Anthropic's most powerful model got breached hours after launch, OpenAI shipped GPT-5.5 and enterprise agents in the same...

In the Loop: Week Ending 4/19/26

Last week in AI: Anthropic's Revenue Explosion, Salesforce Goes Headless, Chat with AI Jesus Anthropic is building an empire while Meta shrinks its workforce to fund self-improving AI, Apple...

In the Loop: Week Ending 4/12/26

Last week in AI: Mythmaking with Mythos, Firebombing Altman, Tokenmaxxing OpenAI and Anthropic dominated the news last week, revealing a widening split between rapid capability gains and rising...

Meet Junior — the AI That Acts Without Being Asked

What one AI agent tells us about the choice every agency needs to make Most of us have been thinking about AI the same way we think about a really capable new hire. You tell it what to do. It does...

In the Loop: Week Ending 4/5/26

Last week in AI: “Junior” AI Snitches, Claude Code Leaks, Trading AI for Typewriters AI is rapidly shifting from passive tool to autonomous coworker, as self-improving agents, workplace surveillance,...

In the Loop: Week Ending 3/29/26

Last week in AI: Sayonara Sora, Bernie’s AI Theater, Cognitive Outsourcing AI's dual nature dominated the week: enterprise momentum is real, with consulting firms and Anthropic both cashing in on...

Not Every Marketing Task Deserves a Human

The real promise of AI isn’t efficiency. It’s clarity about where you actually matter. There’s a question I’ve started asking in almost every AI strategy conversation I have with agency leaders. It’s...

In the Loop: Week Ending 3/22/26

Last week in AI: OpenAI’s Superapp, Google’s Vibe Coder, AI E-Noses AI’s momentum is accelerating—and so are the tensions around it. AWS is doubling down with major AI investments, while OpenAI’s...

Stop Asking If Your Job Is Safe From AI

Recent studies on the impact of AI on human work offer a false sense of security Almost every day, there’s a new study, article, or tool promising to tell us which jobs AI will replace—and which ones...

In the Loop: Week Ending 3/15/26

Last week in AI: Grammarly Goofs, Apple Lags, Tilly Norwood's New AI Anthem AI’s power struggle is spilling into Washington as Anthropic, OpenAI, and governments battle over national-security access...
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