A quick summary of the week's top AI news. A Step-by-Step Guide to Piloting AI for Content Marketing It's easy to get lost in all the AI noise, but there are real and practical ways to start using it...
Last week we talked about how overwhelming it can feel to chase after every new AI model, and I shared some practical ideas for getting started with AI in small but relevant ways. Let’s revisit the...
A quick summary of the week's top AI news. Sop Chasing the Cheese! There will continue to be new AI models every day, but that doesn't mean we have to invest time, energy and money into every one....
Stop Chasing the Cheese: How to Avoid AI Overwhelm
Every day (literally) there’s a new AI model announced. Some are big deals (DeepSeek anyone?) while others are blips. But the pace of new releases, each showcasing eye-popping new capabilities of...
A quick summary of the week's top AI news. AI's White (OK, Blue) Whale DeepSeek took the world by storm this week, raising questions about AI model training costs, AI consumer product pricing,...
The lead story last night on the CBS Evening News – and everywhere else for that matter – was about DeepSeek, the new Chinese Large Language Model (LLM) that performs as well (or better) than most...
Date Conference Location Primary Vertical Price Notes Feb. 5 The Higher Ed Marketer AI Summit Virtual Higher Ed $199 Focused on applications of AI in higher ed. Feb. 16-19 Vive Nashville Healthcare...
Using Google Deep Research to Help Me Understand the Pros and Cons of Custom Language Models AI-Created TL;DR Version of the Post Most marketing teams are using AI tools, but leaders often don't know...
One Small Step: Getting Started with AI Doesn't Have to Be a Big Deal
AI Adoption Lessons from My Client Work: Start Small and Build In recent months, I’ve worked with three very different clients on AI adoption projects: a large education and training company, a...
A couple weeks ago, I was flying to St. Louis for a three-day client workshop and, like I often do, got to wondering what I was flying over. I've always had to guess, but on this trip, I decided to...