Loop Insights

The End of AI’s Idealistic Youth

Ads that aren’t ads? “Adult” ChatGPT? Yup, AI is entering its awkward adolescence. We’re living in the golden age of AI. Not of its capabilities – that isn’t here yet. The golden age I’m talking...

In the Loop: Week Ending 12/13/25

Last Week in AI: Big Deals, Monetizing AI, Digital IDs Last week saw AI shift from novelty to infrastructure: collective power replacing lone heroes, standards like MCP promising interoperability,...

In the Loop: Week Ending 12/6/25

Last Week in AI: Code Red at OpenAI, Anthropic Emerges, AI Gets Political Last week was full of stress fractures and acceleration in AI. OpenAI called a “code red” as rivals surge, Anthropic plans an...

In the Loop: Week Ending 11/29/25

Last Week in AI: ChatGPT Turns 3, Sovereign AI, Poetry as Universal AI Jailbreak ChatGPT’s third birthday shows a world racing to keep up. Breakthroughs in security, “digital ghosts,” job automation,...

AI is Not (Yet) as Smart as We Think it is

Why AI Still Feels Like a Genius with a Goldfish Brain AI keeps dazzling us with breakthroughs, but the longer I use these tools every single day – across clients, industries, and my own work – the...

In the Loop: Week Ending 11/22/25

Last Week in AI: Record Adoption, Nvidia Dominance, Lovecraftian Holiday Horrors AI adoption just hit historic highs, Nvidia crushed bubble doubts with a monster quarter, and Google’s Gemini 3 + Nano...

Agencies Used to Sell Expertise. Now They Have to Prove They Can Guide.

An agency client of mine recently got a request from one of their clients that stopped me in my tracks. Before reviewing any work, strategy, or campaign thinking, the client wanted the agency to...

In the Loop: Week Ending 11/15/25

Last week in AI: Indistinguishable AI Creative, Toys Behaving Badly, Agents Need Oversight Last week’s AI news shows a sector accelerating in every direction: OpenAI branching into health tools,...

AI Ad Creative: From Pariah to Pride in 11 Months

Last holiday season, Coca-Cola found itself in the crosshairs. Their annual Christmas campaign — produced by Silverside and created entirely with AI — was dragged across social media. Commenters...

WPP Just Gave its Clients the Keys — and Changed the Rules of the Game

AI doesn’t just automate creative work — it’s redrawing the boundaries of what agencies are for. WPP just made a move that should make every agency leader sit up straight. According to Reuters, the...
Prev 1 2 3 4 5 Next